Business Fundamentals
Master administration, finance, and operations from the undergraduate foundation.
Integrated Program (Dual Degree) in Guatemala
BBA + MMK | Bachelor + Master in Marketing & Sales
Combine your Bachelor in Business Administration and Master in Marketing & Sales in Guatemala in a single continuous track.
30 Total Months
100% Online
Continuous Dual Degree
Admisiones
Solicita tu Admisión
Completa este formulario y un asesor académico se comunicará contigo pronto.
— THE INTEGRATED PROGRAM
From Business to Commercial Strategy
EADE's integrated BBA + MMK program combines the Bachelor in Business Administration with the Master in Marketing & Sales in a single continuous academic track, with no pause between levels.
From the undergraduate level you build solid business foundations, then specialize in digital marketing, branding, e-commerce, and growth hacking with a high-impact commercial vision at the graduate level.
This accelerated track lets you earn two international degrees in less time than pursuing them separately, developing you into a well-rounded commercial leader.
Integrated Program Overview
ReconocimientoUniversity Degree + International Graduate Degree
TitulaciónBBA + MMK Dual Degree
Duración30 Months, Continuous Track
Formato100% Online with Live Classes
MetodologíaLearning by Doing
Key Skills You Will Develop
Digital Marketing
Apply SEO, SEM, and conversion campaigns focused on return on investment.
Strategic Branding
Design strong brand identities that connect with today's consumer.
E-commerce
Structure optimal e-commerce platforms for direct-to-consumer selling.
Growth Hacking
Apply agile growth methodologies to optimize acquisition and retention.
Commercial Analytics
Measure and interpret business and campaign metrics to maximize results.
— PERFIL DEL PARTICIPANTE
Who Is It For?
Designed for young people looking for a continuous track from business administration to marketing and sales specialization.
Recent Graduates
Young people seeking a continuous path from business to commercial specialization.
Future Entrepreneurs
Students who want to lead both the management and commercial strategy of their brand.
Young Professionals
Employees looking to maximize their education by earning two degrees on one track.
Commercial Creatives
People with creative and business vision looking to lead marketing areas.
Discover More Integrated Programs
Investing in your intellectual capital is one of the best decisions you'll ever make. Check out other recommended dual-degree tracks:
BBA + MBA | Bachelor + Master in Business Administration
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BBA + MPM | Bachelor + Master in Project Management
Ver ProgramaBBE + MMK | Bachelor + Master in Business Engineering & Marketing
Ver Programa— PREGUNTAS FRECUENTES
Resolvemos tus Dudas
Antes de aplicar, resuelve las dudas más comunes sobre duración, modalidad, requisitos y titulación de este programa.
Ver todas las preguntas frecuentesThe BBA + MMK has a duration of 30 Months, Continuous Track.
The BBA + MMK is taken in 100% Online format, delivered as 100% Online with Live Classes, under the Learning by Doing methodology.
University Degree + International Graduate Degree. BBA + MMK Dual Degree.
The BBA + MMK develops key skills such as: Business Fundamentals, Digital Marketing, Strategic Branding and more. Each module is designed to strengthen your professional profile with a practical, results-oriented approach.
The BBA + MMK is designed for Recent Graduates and Future Entrepreneurs looking to specialize and advance their careers. It's also ideal for entrepreneurs and consultants who need to strengthen their leadership skills.
We use the Learning by Doing methodology, combining theory with real-world practice. Students work on business cases, collaborative projects, and real-situation analysis, ensuring learning that's immediately applicable at work.
The process is simple: complete the admissions form on our platform, and an academic advisor will contact you to confirm your registration and answer any questions. Admissions are open year-round.
We offer several financing and scholarship options. We recommend contacting our admissions team to learn about investment ranges and scholarships based on academic merit, athletics, or financial need.
Yes. The degree earned in the BBA + MMK is internationally recognized. EADE holds accreditation that guarantees the validity of our degrees in Guatemala and across Central America.
— PRÓXIMA COHORTE
Ready for your Dual Degree?
Join the next cohort of the integrated BBA + MMK program and become a well-rounded commercial leader.