Process Management
Design and optimize production and administrative processes from undergraduate level.
Integrated Program (Dual Degree) in Guatemala
BBE + MMK | Bachelor + Master in Business Engineering & Marketing
Combine your Bachelor in Business Engineering and Master in Marketing & Sales in Guatemala in a single continuous track.
30 Total Months
100% Online
Continuous Dual Degree
Admisiones
Solicita tu Admisión
Completa este formulario y un asesor académico se comunicará contigo pronto.
— THE INTEGRATED PROGRAM
From Processes to Commercial Strategy
EADE's integrated BBE + MMK program combines the Bachelor in Business Engineering with the Master in Marketing & Sales in a single continuous academic track, with no pause between levels.
From the undergraduate level you build solid foundations in industrial processes, then specialize in digital marketing, branding, and commercial strategy with high impact at the graduate level.
This accelerated track lets you earn two international degrees in less time than pursuing them separately, developing you into a well-rounded technical and commercial leader.
Integrated Program Overview
ReconocimientoUniversity Degree + International Graduate Degree
TitulaciónBBE + MMK Dual Degree
Duración30 Months, Continuous Track
Formato100% Online with Live Classes
MetodologíaLearning by Doing
Key Skills You Will Develop
Digital Marketing
Apply SEO, SEM, and conversion campaigns focused on return on investment.
Strategic Branding
Design strong brand identities that connect with today's consumer.
E-commerce
Structure optimal e-commerce platforms for direct-to-consumer selling.
Growth Hacking
Apply agile growth methodologies to optimize acquisition and retention.
Business Analytics
Measure and interpret process and campaign metrics to maximize results.
— PERFIL DEL PARTICIPANTE
Who Is It For?
Designed for young people looking for a continuous track from business engineering to marketing and sales.
Recent Graduates
Young people seeking a continuous path from engineering to commercial specialization.
Young Professionals
Employees looking to maximize their education by earning two degrees on one track.
Technicians & Engineers
Technical professionals looking to strengthen their commercial and marketing vision.
Future Entrepreneurs
People who need to master processes and commercial strategy to scale their company.
Discover More Integrated Programs
Investing in your intellectual capital is one of the best decisions you'll ever make. Check out other recommended dual-degree tracks:
BBE + MBA | Bachelor + Master in Business Engineering & Administration
Ver Programa
BBE + MPM | Bachelor + Master in Business Engineering & Project Management
Ver ProgramaBBA + MMK | Bachelor + Master in Marketing & Sales
Ver Programa— PREGUNTAS FRECUENTES
Resolvemos tus Dudas
Antes de aplicar, resuelve las dudas más comunes sobre duración, modalidad, requisitos y titulación de este programa.
Ver todas las preguntas frecuentesThe BBE + MMK has a duration of 30 Months, Continuous Track.
The BBE + MMK is taken in 100% Online format, delivered as 100% Online with Live Classes, under the Learning by Doing methodology.
University Degree + International Graduate Degree. BBE + MMK Dual Degree.
The BBE + MMK develops key skills such as: Process Management, Digital Marketing, Strategic Branding and more. Each module is designed to strengthen your professional profile with a practical, results-oriented approach.
The BBE + MMK is designed for Recent Graduates and Young Professionals looking to specialize and advance their careers. It's also ideal for entrepreneurs and consultants who need to strengthen their leadership skills.
We use the Learning by Doing methodology, combining theory with real-world practice. Students work on business cases, collaborative projects, and real-situation analysis, ensuring learning that's immediately applicable at work.
The process is simple: complete the admissions form on our platform, and an academic advisor will contact you to confirm your registration and answer any questions. Admissions are open year-round.
We offer several financing and scholarship options. We recommend contacting our admissions team to learn about investment ranges and scholarships based on academic merit, athletics, or financial need.
Yes. The degree earned in the BBE + MMK is internationally recognized. EADE holds accreditation that guarantees the validity of our degrees in Guatemala and across Central America.
— PRÓXIMA COHORTE
Ready for your Dual Degree?
Join the next cohort of the integrated BBE + MMK program and lead processes and commercial strategy with a comprehensive vision.